June 25, 2025
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Colleges often see a lot of well-intentioned “helpers” who attempt to design their own marketing pieces. Sometimes they come close, and other times … well, let’s just say they should have asked the experts for help.
When is a template a good idea, and when should these "helpers" ask marketing for design assistance? Part therapy session and part reality check, this webinar will teach attendees how templates can make or break your workload, build your branding and become your best frenemy.
We'll discuss:
David Chapman
College of DuPage, Illinois
David is a graphic designer at College of DuPage in Glen Ellyn, Illinois. He specializes in layout, typography, illustration, and print and digital media. With additional skills in motion graphics and photography, he crafts visual solutions that are clear, compelling and strategically effective.
Brandie Davis
Truckee Meadows Community College, Nevada
With over 20 years of experience as a senior graphic designer at TMCC, Brandie leads branding efforts for digital and print marketing. She continues to innovate with modern, eye-catching designs; and her efforts have been recognized with multiple Paragon awards, including a gold award for her Brand Identity Standards booklet.
Kate Kirkpatrick
Truckee Meadows Community College, Nevada
Kate is the director of marketing and communications at TMCC, where she has led efforts including internal and external communications, media relations, and emergency comms for 13 years. She serves on the NCMPR District 6 board of directors as a Medallion Awards coordinator and completed the NCMPR Leadership Institute in 2024. An experienced speaker, she has also presented at national and district conferences.
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