April 15, 2020
The COVID-19 pandemic has created the need for crisis communication on a scale we’ve never seen before. Join this panel discussion with NCMPR colleagues for an informal Q&A session about the many different aspects of managing communications during the crisis, including the continual fallout affecting students, staff and faculty.
You’ll hear from the experts on what’s currently happening on their campuses, what their focus is right now, what their focus is as they look ahead to summer and fall, important lessons learned in the process, adjusting to working remotely, and opportunities and challenges for higher ed as we move beyond this pandemic. Then, you’ll have a chance to ask questions and exchange ideas.
The host for this webinar is Jeff Julian, Interim Chief of Staff at Harper College in Illinois. Panelists are longtime members of NCMPR who have served as president of the organization and are recognized for their expertise in community college marketing and PR.
Ron Taber has worked at Northern Essex Community College in Haverhill, Massachusetts, since 1998. He served on NCMPR's national board of directors, first as District 1 director and then as president in 2014-15.
In her role as a vice president at St. Charles Community College, Heather McDorman oversees the departments of marketing and communications (marketing, PR/media relations, website, publications, graphic design, photography/videography, social media), student recruitment, and student life (student activities, mental health, conduct, disability support services and athletics). She recently celebrated 30 years at the college. She served on the NCMPR board of directors as District 5 director and then as president in 2010-11.
Andrea Hanstein is director of communications and strategic partnerships with the California Virtual Campus-Online Education Initiative, a collaborative effort among California’s 114 community colleges to increase access and success in online courses. Previously, she spent four years as the director of marketing and public relations at Foothill College in the San Francisco Bay Area and 13 years as the director of campus communications at Fullerton College in Southern California. She served on NCMPR's board of directors as District 6 director and then as president in 2013-14 and 2015-16.
In her role as executive director of institutional advancement at Linn-Benton Community College, Jennifer Boehmer oversees the LBCC Foundation, marketing-communications and government relations. Her specialties include community college advocacy, fundraising support and brand management. Boehmer was previously the director of strategic communications at Portland Community College. She served on the NCMPR board of directors as District 7 director and then as president in 2016-17.
This webinar is part of a series NCMPR is providing FREE of charge to help members navigate the myriad of issues related to the COVID-19 (coronavirus) crisis. NCMPR is able to offer them as a complimentary service because of the generous support of these sponsors. Please help us say "THANKS!"
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