Webinars on Demand

Creating and Managing a Research-Driven Marketing Program

Terri Giltner, System Director of Marketing and Communications, Kentucky Community and Technical College System

Broadcast Date: November 27, 2012

Shows how the Kentucky Community and Technical College System has established a system-wide research culture that guides all marketing efforts across the system's 16 colleges. Also provides inexpensive, do-it-yourself research tools for those who can't afford to hire outside help.

Duration: 1:20:36

Cost to view: $99.00

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